Nuria Fermoso
Regional Manager, Passenger Experience and Facilitation
IATA
Spain
Nuria is the Regional Manager Passenger Experience and Facilitation for Europe at the International Air Transport Association (IATA). She is responsible for managing and coordinate the different IATA programs and initiatives, towards an end-to-end journey that is secure, seamless and efficient, from a passenger experience and facilitation perspective.
In her role in Europe and CIS she leads Europe strategy and coordinate regional activities on the facilitation area, such as those related to border control or passenger data exchange, in close collaboration with industry stakeholders and regulators. She is also responsible for the implementation of Simplifying the Business (StB) initiatives, including Fast Travel or One Identity.
Nuria has extensive experience in the Travel industry, setting standards as well as streamlining process efficiencies that enhance customer experience and satisfaction as well as reduce costs for airlines and airports.
Nuria joined IATA in 2008 and has been widely working with the aviation community to improve processes in Billing and Settlement, Risk Management and more recently in airline and airport customer experience.
Nuria holds a Degree in Business Administration by from the University of Salamanca (Spain)